PDF⋙ Intersection: How Enterprise Design Bridges the Gap between Business, Technology, and People by Milan Guenther
Intersection: How Enterprise Design Bridges the Gap between Business, Technology, and People by Milan Guenther Intersection: How Enterprise Design Bridges the Gap between Business, Technology, and People by Milan Guenther PDF, ePub eBook D0wnl0ad Many organizations struggle with the dynamics and the complexity of today's social ecosystems that connect everyone and everything, everywhere and all the time. Facing challenges at the intersection of business models, technical developments, and human needs, modern enterprises must overcome the siloed thinking and isolated efforts of the past, and instead address their relationships to people holistically. In Intersection , Milan Guenther introduces a Strategic Design approach that aligns the overarching efforts of Branding, Enterprise Architecture, and Experience Design, and sets them on a common course to shape tomorrow’s enterprises. This book gives designers, entrepreneurs, innovators, and leaders a model and a comprehensive vocabula